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Tap into the Power of Social Media

Explore a Brand Connect like Never Before

If you’re not using social media to connect with customers, you’re missing out on one of the most powerful tools for marketing your business.


From Twitter, Instagram, and Facebook to LinkedIn and Google+, social media is a powerful way to reach new customers and connect with the ones you already have. And when you use social media effectively and efficiently, you can boost your brand, build customer loyalty, and drive sales.

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What is Social Media Marketing?


Social media marketing is the process of using social media platforms like Facebook, Twitter, and LinkedIn to build relationships and interact with potential and current customers.


When used effectively, this way of marketing can lead to more website traffic, higher brand awareness, and improved search engine rankings. In other words, it’s a powerful way to reach new customers and grow your business.

Why Social Media Marketing?


With millions of users on social media, it’s no surprise that social media marketing is a powerful tool for businesses. In fact, nearly 80% of companies say that social media has increased their exposure.


But social media marketing isn’t just about exposure. It’s also an effective way to build relationships with potential and current customers. By interacting with them on social media, you can create a connection that goes beyond a simple transaction.


And this is where many companies find they have an advantage over their competition. Because social media marketing allows you to be a part of the conversation in real-time, it enables you to build relationships and create a loyal following that will help your business thrive.

58.4% of the world's population uses social media. The average daily usage is 2 hours and 27 minutes!

80%

business executives think it’s very important or essential to invest additional resources in social media marketing

55%

consumers learn about new brands on social

83%

marketers believe the quality of social media posts is more important than the quantity.

At Tangence, we understand the power of social media and we’re dedicated to helping our clients harness that power to reach their goals. Whether you’re looking to increase brand awareness, drive traffic to your website, or generate leads and sales, we can create a social media marketing campaign that will help you achieve your objectives.

Make the most of your Social Presence


Social media plays an integral role in today’s business landscape. It’s a powerful way to connect with customers, build relationships, and grow your brand. But the social media game is constantly evolving, and to stay ahead you need to regularly evaluate your social media strategy. In simple words, it takes more than just setting up a profile and posting randomly to be successful on social media. It requires strategy, planning, and most importantly, execution. By leveraging a strong social media presence your brand can create a space for itself in an online community to start real conversations, and build lasting relationships with your customers, followers, and prospects. Find success and drive engagement with a social media strategy that delivers results.

Link BuildingWe will help you build high-quality links to your website from other websites. This helps improve your website's authority and rankings in SERPs. On-Page OptimizationOnce we have identified the right keywords, we will help you optimize your website for those keywords. This includes optimizing your website's title, meta tags, headers, and content to ensure that your website is as search engine friendly as possible. Continuous ImprovementOur team is always keeping an eye out for new trends and changes in the SEO landscape. We continuously update our strategies and tactics to ensure that you are always ahead of the competition. Reporting and AnalysisWe continuously monitor your SEO campaign's progress and provide detailed reports on a regular basis. This helps us to identify areas of improvement and make necessary changes to ensure that you are getting the best results possible. Research and PlanningWe start by researching your business, your competitors, and your industry to get a better understanding of the landscape. This helps us plan and strategize an SEO campaign that is tailored to your specific needs and goals. Link BuildingWe will help you build high-quality links to your website from other websites. This helps improve your website's authority and rankings in SERPs. Keyword ResearchWe use a variety of methods to find the best keywords for your business. We take into account factors such as search volume, competition, and relevance to ensure that we find the right keywords that will help you achieve your desired results. Off-Page OptimizationIn addition to on-page optimization, we also help you with off-page optimization. This includes building links to your website, creating social media profiles, and directory listings. Increasing SalesContent marketing can also be used to increase sales. By creating engaging content that promotes your product or service, you can encourage potential customers to make a purchase. Improving SEOContent marketing can improve your website's SEO. By creating keyword-rich content, you can attract more traffic from search engines and improve your website's ranking. Creating a Positive ROIContent marketing has a positive ROI, which will eventually pay for itself. By investing in quality content now, you can reap the benefits for years to come. Building Brand AwarenessQuality content can help you build brand awareness and establish your brand as an authority in your industry. When people see your content, they'll start to associate your company with valuable and relevant information. content marketing Page content marketing Page SEO SEO Generating More LeadsContent marketing is an effective lead generation tool. By creating valuable and relevant content, you can attract more visitors to your website and convert them into leads. Improving SEOContent marketing can improve your website's SEO. By creating keyword-rich content, you can attract more traffic from search engines and improve your website's ranking. Generating More LeadsContent marketing is an effective lead generation tool. By creating valuable and relevant content, you can attract more visitors to your website and convert them into leads. Creating a Positive ROIContent marketing has a positive ROI, which will eventually pay for itself. By investing in quality content now, you can reap the benefits for years to come. Building Brand AwarenessQuality content can help you build brand awareness and establish your brand as an authority in your industry. When people see your content, they'll start to associate your company with valuable and relevant Increasing SalesContent marketing can also be used to increase sales. By creating engaging content that promotes your product or service, you can encourage potential customers to make a purchase. Increase web trafficInfluencer marketing can help you increase web traffic by directing their followers to your website or blog. Boost SEOInfluencer marketing can help you boost your SEO by generating high-quality backlinks to your website. Drive salesInfluencer marketing can be used to drive sales by promoting special offers or discount codes. Reach new audiencesInfluencer marketing can help you reach new audiences that are interested in your products or services. Build brand awarenessInfluencer marketing can help you build brand awareness and create an association between your brand and positive attributes. Create valuable contentInfluencer marketing can help you generate valuable content that can be used on your own website or social media channels. influnec marketing Page PPC New influnec marketing Page PPC2 Increase web trafficInfluencer marketing can help you increase web traffic by directing their followers to your website or blog. Boost SEOInfluencer marketing can help you boost your SEO by generating high-quality backlinks to your website. Drive salesInfluencer marketing can be used to drive sales by promoting special offers or discount codes. Reach new audiencesInfluencer marketing can help you reach new audiences that are interested in your products or services. Create valuable contentInfluencer marketing can help you generate valuable content that can be used on your own website or social media channels. Build brand awarenessInfluencer marketing can help you build brand awareness and create an association between your brand and positive attributes. High-quality ad copyHigh-quality ad copy is essential to a successful campaign. Your ads should be clear and concise, include a call to action and be relevant—targeting the right keywords will help you get results! A well-designed landing pageYour landing page is the page that people will be taken to when they click on your ad. It should be relevant to the ad copy and keywords and have a clear call to action. Tangence can help you design a high-converting landing page. Continuous optimizationThe best way to get results is by running multiple A/B tests and optimizing based on the results. Tangence can help you track your campaign's performance, making it easy to run these kinds of experiments quickly. A well-defined target audienceFor a successful PPC campaign, it is imperative to define your target audience as clearly and specifically as possible. This will allow you to create relevant ad copy, which is crucial for converting visitors into leads. Relevant keywordsChoosing relevant keywords is essential to getting your ad in front of the right people. Choosing keywords that are not too broad or too specific is also crucial. Tangence can help you research and choose the right keywords for your campaign. Location targetingTargeting by location can help you increase the relevancy of your ads and reduce the cost per click. It also allows you to show relevant ads to potential customers in a specific region, which may result in higher conversions. Create Quality ContentYour content's quality will greatly impact how effectively it reaches people and how they engage with it. If your content is high quality, it will be easier for you to attract new followers and build an audience. Grow your AudienceTo grow your audience, you need to actively promote your social media profiles and content to your audience. This can be done through sharing posts on other social media profiles, emailing contacts, advertising, and more. Measure PerformanceTo understand how well your social media campaign is performing, you must measure the performance of each post. This will allow you to see which content type resonates most with your audience—and why. Attract AudienceWhen you're creating content, always keep your target audience in mind. Who are they? What do they want to see? What kind of language do they use? Asking yourself these questions will help you create content that resonates with your audience and drives engagement. Be ConsistentIt's important to be consistent with your posting schedule and the type of content you share on social media. This will help keep your audience engaged, and they'll come to expect new content from you on a regular basis. Engage with the AudienceSocial media is all about engagement. The more you engage with your audience through questions, comments, and other types of interaction, the more likely they are to come back and see what you have to say next. High-quality ad copyHigh-quality ad copy is essential to a successful campaign. Your ads should be clear and concise, include a call to action and be relevant—targeting the right keywords will help you get results! A well-designed landing pageYour landing page is the page that people will be taken to when they click on your ad. It should be relevant to the ad copy and keywords and have a clear call to action. Tangence can help you design a high-converting landing page. Continuous optimizationThe best way to get results is by running multiple A/B tests and optimizing based on the results. Tangence can help you track your campaign's performance, making it easy to run these kinds of experiments quickly. A well-defined target audienceFor a successful PPC campaign, it is imperative to define your target audience as clearly and specifically as possible. This will allow you to create relevant ad copy, which is crucial for converting visitors into leads. Relevant keywordsChoosing relevant keywords is essential to getting your ad in front of the right people. Choosing keywords that are not too broad or too specific is also crucial. Tangence can help you research and choose the right keywords for your campaign. Location targetingTargeting by location can help you increase the relevancy of your ads and reduce the cost per click. It also allows you to show relevant ads to potential customers in a specific region, which may result in higher conversions. Create Quality ContentYour content's quality will greatly impact how effectively it reaches people and how they engage with it. If your content is high quality, it will be easier for you to attract new followers and build an audience. Grow your AudienceTo grow your audience, you need to actively promote your social media profiles and content to your audience. This can be done through sharing posts on other social media profiles, emailing contacts, advertising, and more. Measure PerformanceTo understand how well your social media campaign is performing, you must measure the performance of each post. This will allow you to see which content type resonates most with your audience—and why. Attract AudienceWhen you're creating content, always keep your target audience in mind. Who are they? What do they want to see? What kind of language do they use? Asking yourself these questions will help you create content that resonates with your audience and drives engagement. Be ConsistentIt's important to be consistent with your posting schedule and the type of content you share on social media. This will help keep your audience engaged, and they'll come to expect new content from you on a regular basis. Engage with the AudienceSocial media is all about engagement. The more you engage with your audience through questions, comments, and other types of interaction, the more likely they are to come back and see what you have to say next. Socialmedia Page Socialmedia Page

Social Media Marketing Services


Combining the best social media practice with a creative vision, Tangence is dedicated to helping our clients achieve their social media marketing goals. Whether you need help with content creation, campaign management, or anything in between, we have the experience and expertise to deliver results.

Brand Positioning

With a strong brand position, you can more effectively attract and connect with your target audience, which can lead to increased traffic, sales, brand loyalty, and more. Our team will work with you to develop a unique brand voice that resonates with your target market and differentiates your business from the competition.

Content Development

Your content is the foundation of your social media presence, and it needs to be high quality, engaging, and relevant to your audience. Our team of creative writers, designers, and developers can help you create content that will capture attention and drive results.

Campaign Management

From planning and strategy to execution and optimization, our team has the skills needed to create comprehensive social media campaigns that will help you achieve your goals. Whether it’s launching a new product, increasing brand awareness, driving traffic, or anything in between, we’ll develop a custom plan that fits your unique needs.

Social Media Handles Management

It’s important to have a consistent presence across all social media platforms, and our team can help you manage your profiles and content effectively. We’ll post updates, monitor activity, and engage with your audience on your behalf to ensure that your social media accounts are representing your brand in the best light possible.

Reputation Management

In today’s digital world, it’s crucial to have a strong online reputation. We can help you monitor your brand and respond quickly to any issues that arise in order to protect and build on your reputation with existing customers and potential prospects.

Analytics & Reporting

To ensure the success of your social media campaigns, it's important to measure and track key performance indicators. Our team can provide detailed analytics and reports that will help you understand how your campaigns are performing, so you can adjust as needed to maximize results.

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